Welcome to the
German Market.
We Connect You.
CDH e.V. is Germany’s leading network of commercial agencies,
representing nearly 40,000 independent sales companies
across all sectors.
We connect international manufacturers with the right
local sales experts to help you enter the German market
efficiently.
Independent sales
companies
Years of experience
since 1902
Strong network across
every sector
Germany’s Market
and Distribution
Network.
Why Entering the German Market is Challenging
Highly
Network-Driven
Business is built on long-term relationships and trust.
Access Depends on
Relationships
Market access is difficult without established local connections.
Hard to Reach
Decision-Makers
Key buyers are protected by existing partnerships.
Slow Market Entry
Without Local Partners
Lack of local expertise leads to delays and missed opportunities.
Over 120 Years of Experience.
A Strong Voice for Our Members.
Founded in 1902, CDH has over 120 years of experience supporting
the commercial agency and sales sector.
Throughout our history, we have successfully influenced policies that:
Safeguard fair competition
Improve business conditions for independent sales companies
Reduce bureaucracy and unnecessary costs for members
Strengthen Germany’s international competitiveness
for commercial agents
Our Members. Your Advantage.
Independent Commercial Agencies
Intermediating goods between manufacturers,
wholesalers and retailers.
Other Sales Professionals
Distributors, sales engineers and merchandisers
strengthen the market together.
Industry Expertise
Our regional and professional associations ensure
high standards and deep market knowledge.
Our Mission. Your Success.
We support our members and international companies by:
Shaping Germany’s business environment for fair competition and growth
Providing guidance, consultancy and practical support for successful market entry
We create the right connections so you can focus on what matters:
building your business in Germany.
Ready to Enter the
German Market?
Let us connect you with the right commercial agents
and open the door to sustainable growth.
Access the Right Network
Connect with pre-qualified commercial agents.
Enter the Market Faster
Reduce risks and accelerate your market entry.
Build Sustainable Growth
Stronger partnerships for long-term success.